Shift was originally identified largely with the then-new style of over-the-boot pant and untucked jersey favored by the underground freestyle crowd. Since those heady years of the late ā90s, ride gear had slowly faded to the background until the 2009 Recon gear hit the market, leading to a resurgence for the brand. That year the Recon went toe to toe for sales supremacy with the entry level Assault race gear, selling in nearly the same numbers.
The 2009 Recon used a blown out plaid design with integrated Recon logos and Shift āSā Shield logos. These are complemented by an ornate Shift logo on chest and one pant leg. Three of the five colorways are shown below.